Now thoroughly updated, ULI’s best-selling book offers a practical introduction to real estate development. Covering each stage of the process, step by step, the authors explain the basics of idea conception, feasibility, planning, financing, market analysis, contract negotiation, construction, marketing, and asset management. 576pp.

Highlights of the new edition

• New comprehensive finance chapters cover where the money is, how to get financing, how to do financial calculations relevant to development and interpret the results.
• New finance case study of a commercial project shows the concepts in action.
• Includes online pro forma spreadsheets that you can manipulate.
• All-new sales and marketing information, now more practical on how to sell or lease your project. Written by an expert in marketing real estate: Richard Burns, of GNU2 Group.
• Extensively revised chapters on market research, market data, and market analysis including what kind of data is available online, who offers what, how to access it, what to do with it, and what services are available. Included is a new case study of a feasibility study of a warehouse project.
• New profiles of developers and professionals.
• New case study of a small scale, green, multifamily project developed by a single entrepreneur weaves throughout the book.
• Museum Towers case study updated.
• Office case study has been updated and is now an appendix.
• Real Estate game is located in the appendix.