Small Business Management Strategies

Learn real-world strategies as six seasoned CEOs of small to mid-sized businesses share their insight, knowledge, and experience. Your hosts walk you through all stages of starting a business-from initial decision-making through the setting of long-term goals. Learn about leadership and employees relations. Our experts discuss marketing ideas, the importance of branding and the development of a mission statement. Total Running Time: 2 hours and 12 minutes.

• Business management strategies from several successful CEOs
• Small business funding sources
• Long-term and short-term strategies
• Business entity considerations
• The importance of keeping current with taxes
• Understanding cash flow and budgeting
• How to avoid the common reasons businesses fail
• Legal concerns
• Marketing strategies