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How to Plan and Execute Strategy
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How to Plan and Execute Strategy

Strengthen your competitive advantage with a flawless corporate strategy
Item #: 350-8437-06
ISBN: 007148437X
ISBN13: 9780071484374
Author: Wallace Stettinius, D. Robley Wood, Jacqueline L.
Publisher: McGraw-Hill
Manufacturer: McGraw-Hill
Manufacturer Item #: 9780071484374
Format: Hardcover
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How to Plan and Execute Strategy provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to:

  • Define your businesses
  • Know your market
  • Understand your opportunities and threats
  • Set feasible goals and objectives
  • Create the strategies to achieve your objectives
  • Identify and set priorities
  • Write your business plan
  • Get the right people
  • Communicate the strategy and obtain commitment
  • Integrate across functions
  • Execute with discipline
  • Monitor results, evaluate, and react

Every successful company has benefited from an excellent corporate strategy. With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. How to Plan and Execute Strategy shows how to get a leg up on your competition and sustain your lead for the long run. 128 pp.



How to Plan and Execute Strategy How to Plan and Execute Strategy

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How to Plan and Execute Strategy
Item#: 350-8437-06
Publisher: McGraw-Hill
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