Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur
Start your Engineering business off on the right foot with Engineering Your Start-Up!
Item #: 330-7916-03
ISBN: 1888577916
ISBN13: 978-1-888577-91-4
Author: James A. Swanson, Michael L. Baird Publisher: Professional Publications Format: Paperback
You may still order back-ordered items. This product is expected to ship after 02/27/2012.
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Thinking of starting your own business in high-tech? Do yourself a huge
favor by reading this book first! The authors, both veterans of many
start-ups, address topics vital to your start-up success, such as:
Finding start-up opportunities
Leaving your current employer but keeping your ideas
Protecting your intellectual property
Managing the five critical elements of a successful start-up
Securing start-up financing
Dealing successfully with venture capitalists
Writing a winning business plan
Creating a management team
Handling employment and compensation--who to hire and how to pay them
Avoiding the most common mistakes entrepreneurs make
Understanding company valuation and exit strategies
James Swanson and Michael Baird lay out all the basic concepts clearly, step
by step. They demystify the start-up process with frank advice, insiders'
tips, and "been there" examples. On-point case studies show you
what to do--and what to avoid. An expanded list of resources steers you to
help when you need it. You'll learn what it takes for you to create and
manage a start-up, and the personal characteristics required to be
successful in your new venture.
In good economies and bad, entrepreneurs will continue to lead the way to
new markets, new ventures, and new technologies. With this comprehensive new
guide, you have a great start to start-up success! 480 pp.
Engineering Your Start-Up (EYSU2), 2nd Edition - Table of Contents:
List of Figures
List of Tables
List of Sidebars
Foreword
Preface
Acknowledgments
Part 1 The Genesis
Start-Up Opportunities for High-Tech Entrepreneurs
The Technology-Oriented Professional as Company Founder
Life in Your Start-Up
Part 2 Getting Down to Business
Market- vs. Technology-Focused
When High-Growth Business Is Desirable and Necessary Why Grow?
Start-Up Financing Terminology and Stages
Part 3 Elements of a Successful Start-Up
Create your Management Team and Board of Directors
Evaluate Markets and Target Customers
Define Your Product or Service
Write Your Business Plan
Funding Issues
The Term Sheet-A Practical Overview
Part 4 Making It Pay
Remuneration Practices for Your Start-Up
Stock Ownership
Stock Options
Other Equity and Wealth-Building Vehicles
Valuing Your Equity Position
Other Compensation and Start-Up
Part 5 Doing It
Protecting Your Intellectual Property
The Legal Form of Your Start-Up
Making the Start-Up Decision
Some Final Comments
Appendix A1: Some Colorful Definitions
Appendix A2: Resources Available to Start-Up Entrepreneurs
The Small Business Administration
Venture Financing
Human Resources and Equity Compensation
Other Good Resources
References and Recommended Reading
Index
Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur