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Written for real estate professionals and those planning to become one, this book helps individuals conquer the world of contemporary technology as it relates to the real estate industry.
Unlike most computer books, the author has had first-hand experience as a real estate professional. Consequently, the approach is not technical. Instead, the book takes existing computer concepts, using familiar software programs and applications such as PowerPoint®, email and the Internet, and demonstrates how they can be applied to real estate. This will help readers improve their productivity as a contemporary real estate professional. 459 pp.
Computer Applications for Real Estate, 1st Edition - Table of Contents:
Preface
Prologue
About the Author
Dedication
Technology and the Real Estate Industry
The E-World
Impact of Technology on Real Estate
Real Estate Finance
Property Management
Appraisal
Real Estate Practice
The E-Consumer
The 2002 Internet Versus Traditional Buyer Study
The Internet Empowered Consumer
The Typical E-buyer
The Typical E-seller
E-Real Estate
The E-agent
The E-pro
The New Real Estate Professional (NREP)
The Real Estate Cyber Specialist (RECS)
The Emerging E-agent
The Tech and Touch Professional
The Typical E-agent
Connecting All the e's
Real Estate Cyber Gurus
Digital Innovators
Digital Leaders
Digital Practitioners
Digital Brokerages
The Cyber Professional (C-P)
Resources for Further Study
Self-Assessment
The Computer
Historical Background of the Computer
Modern Times
Current Status
Computer Hardware Components
The "Big Three" Components
The "Big Two" Input Devices
The "Big Two" Output Devices
Other Computer Hardware Peripherals
Computer Software Programs
Operating System
Word Processor
Browser
Real Estate Software
Resources for Further Study
Self-Assessment
Choosing a Computer Package
Computer Choices
PC or Mac
Desktop or Laptop
Purchase or Lease
Stand-Alone or Bundled
New or Refurbished
Customized or Standard Package or Build Your Own Brand Name or Clone
Computer Manufacturers
Computer Manufacturer Comparison Chart
Computer Walk-Through
Plan of Action
Where to Shop for a Computer Package
Resources for Further Study
Self-Assessment
The Computer Operating System: Microsoft Windows
Background
The Operating System
User Interface Tools
Getting Acquainted with Microsoft Windows
Background on Windows
The Windows XP Advantage
Microsoft Windows Desktop
Resources for Further Study
Self-Assessment
The Word Processor: Microsoft Word
The Word Processor
Getting Acquainted with Microsoft Word
Microsoft Word
Microsoft Word Features
Top Five Tasks for Word
Basic Word Processing Skills
Working with Microsoft Word
Advanced Topics
Additional Features of Microsoft Word
Resources for Further Study
Self-Assessment
The Internet and the World Wide Web
How the Internet and the World Wide Web Can Benefit the Cyber Professional
Historical Background
The Internet
The World Wide Web
Internet Service Providers (ISPs)
Criteria for Choosing an ISP
Methods and Speed of Connections
Internet Browsers
Search Engines
Computer Applications
Resources for Further Study
Self-Assessment
The Browser: Internet Explorer
How Internet Explorer Can Benefit the Cyber Professional
Historical Background
Getting Acquainted with Internet Explorer
Title Bar
Menu Bar
Navigation Bar
Address Bar
Explorer Bar
Status Bar
Scroll Bar
Computer Applications
Resources for Further Study
Self-Assessment
The Basics of E-mail
How E-mail Can Benefit the Cyber Professional
How E-mail Works
Basic Features and Functions
The Anatomy of an E-mail Message
Headings of an E-mail Message
Using E-mail
Hotmail
Yahoo
Advanced Topics
Resources for Further Study
Self-Assessment
Advanced E-mail: Microsoft Outlook
How Microsoft Outlook Can Benefit the Cyber Professional
Introduction
Setting up Microsoft Outlook
Outlook Today
Computer Applications
Advanced Topics
Resources for Further Study
Self-Assessment
A Contact and Time Management System: Microsoft Outlook
How Microsoft Outlook Can Benefit the Cyber Professional
Getting Acquainted with Outlook
Creating Contacts, Notes and Journal
Contacts
Notes
Journal
Creating a Calendar and Tasks
Calendar
Tasks
Other Contact and Time Management Systems
ACT!
GoldMine
Top Producer
Computer Applications
Advanced Topics
Voice E-mail
Outlook 2003 with Business Contact Manager
OneNote 2003
Synchronization
Open Access
Resources for Further Study
Self-Assessment
Creating Real Estate Flyers with Microsoft Word and Publisher
How Microsoft Word and Publisher Can Benefit the Cyber Professional
Special Features and Functions of Microsoft Word
Computer Applications
Culminating Exercise
Background of Microsoft Publisher
Special Features of Microsoft Publisher
Computer Applications
Culminating Exercise
Advanced Topics
Resources for Further Study
Self-Assessment
Making Real Estate Presentations: Microsoft PowerPoint
How Microsoft PowerPoint Can Benefit the Cyber Professional
Production
PowerPoint
Features and Functions of PowerPoint
Computer Applications
Culminating Exercise
Advanced Topics
Resources for Further Study
Self-Assessment
Understanding Web Sites
How a Web Presence Can Benefit the Cyber Professional
Setting Up a Web Presence
Web Definitions
Web Site
The "Big Two" Considerations
Domain Names
Hosting
Resources for Further Study
Self-Assessment
Building a Web Site
Web Site Development
Hypertext Markup Language (HTML)
Netscape Composer
Commercial Web Site Development Companies
Commercial Sites
Realtor.com
Advanced Access
Homes.com
Free Web Site Development Systems
Tripod
Angelfire
GeoCities/Yahoo
The Web Site Development Process
Computer Applications
GeoCities
Web Site Servicing
Web Promotion/Web Marketing
Web Monitoring and Management
Buying into the Web Site Program
Resources for Further Study
Self-Assessment
Computer Enhancements
Handheld Device
What Is It?
How a Handheld Device Can Benefit the Cyber Professional
Types of Handhelds
Typical Specifications
Typical Software Applications
Manufacturers
Considerations When Purchasing
Tablet PC
Other Computer Enhancements
Specialty Phones
Digital Cameras
Camcorder
Scanner
Webcam
Global Positioning System (GPS)
Typical Home Office Network
Typical Mobile Office System
Communication Tools
Instant Messaging (IM)
Discussions and Chat Groups
Weblogs
Virtual Assistant (VA)
Technology and Information Overload
Resources for Further Study
Self-Assessment
Epilogue
Appendix Reference Guide to Other Operating Systems and Software Packages
Answer Key
Glossary
Index
Computer Applications for Real Estate, 1st Edition
Computer Applications for Real Estate, 1st Edition
