Construction Book Express and our suppliers are dedicated to providing quality products to our customers. We stand behind our commitment to quality with a satisfaction guarantee on every purchase*. If, for any reason, a customer is not satisfied with a product, they may return it within 30 days of the date purchased for a refund of the purchase price of the product(s). Returned merchandise must be in its original box, in new condition and include all instructions, and the invoice or packing slip.
*Exceptions: Videos/DVDs, audiotapes and software products (once opened), forms, documents, reports and downloads are not returnable.
30-Minute Social Media Marketing is an essential resource teaching you all about the basic fundamentals of social media marketing and how to take advantage of the vast benefits it can provide. This informative text will show you how best to promote yourself using social media, and has been written especially for busy small business owners who may be worried about having the time to effectively tackle social media on their own. This book provides expert advice on how to get on the fast track to maximizing your business's visibility and generating profits-regardless of the size of your marketing budget or the time you have to devote to it. 30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. 30 minutes a day is all that is needed to produce an effective strategy for future marketing plans. 272 pp.
With little time and effort, you will master the arts of:
Blogging and microblogging
Social networking and bookmarking
Audio and video
E-books and webinars
Direct and indirect marketing
Brand and relationship building
Word-of-mouth marketing
Expanding your reach and establishing your position
Integrating with traditional marketing
Evaluating results
Table of Contents:
Chapter 1. What is SMM
Chapter 2. Why are Businesses Using SMM?
Chapter 3. Who is Doing It Right or Wrong?
Chapter 4. Warning--One Size Does Not Fit All
Chapter 5. Before You Begin--Perceptions, Honesty, and Giving up Control
Chapter 6. Analyzing SMM Tools
Chapter 7. Blogging;
Chapter 8. Microblogging
Chapter 9. Social Networking
Chapter 10. Social Bookmarking and Content Sharing
Chapter 11. Audio and Video
Chapter 12. eBooks, Seminars, and Other SMM Opportunities
Chapter 13. Indirect Marketing
Chapter 14. Brand Building
Chapter 15. Building Relationships and Communities
Chapter 16. Word-of-Mouth Marketing
Chapter 17. Expanding Reach and Establishing Position
Chapter 18. Direct Marketing and Promotions
Chapter 18. Integrating with Traditional Marketing
Chapter 19. Following the Rules of SMM
Chapter 20. Measuring Results
Chapter 21. Testing, Tweaking and Trying Again
Chapter 22. Bringing it All Together
30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business
30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business
